The world is in a constant pursuit to build a lucrative business online. More and more people are jumping into the so-called 'Millionaires Club' each day. Of course, everyone is different.
There are, however, some proven ways to generate a money-making online business. And today, I'll explain how you can make money from blogging to payments, with a little help from…
Making money from blogging
As one of the most profitable ways to make money online, blogging is currently booming. As a result, the amount of blogs in existence are rising at a rapid rate. In fact, as I'm writing this article, more than one million websites are currently worth between £0.50-£20 each.
In the UK, there are over 260,000 blogs currently worth over £5m. So, if you have a product or service, it's time to get your product or service noticed.
As a blogger, you will attract more visitors to your website, through google searches and by promoting your blog in online directories.
The money to be made can come in the form of advertising revenue, paid content, affiliate commissions and direct sales. These strategies offer a great way to make money online.
How To Make Money From Blogging
There are a number of ways you can make money from blogging, whether you choose to get paid through Google AdSense or through advertising.
1. Use AdSense to monetise your website.
When you create your website, Google AdSense will place banners or widgets on your website to display adverts to web users. Users, or users can click on the adverts to interact with the website.
Some simple AdSense sign up tasks are needed to get your blog started. If you're not sure what sign up to use, then simply click the 'Contact Us' link at the bottom of the Google AdSense page.
If you do sign up for AdSense, it's important to note that you need to be honest with Google. AdSense employs algorithms to ensure it spots fraud, so it's important to do your homework to ensure you're legitimate.
For example, if your website is only advertizing another blogger or you have multiple adverts on the same website, AdSense might automatically blacklist you and stop your website from being promoted.
What to expect with AdSense
You should see your traffic increase. Depending on how popular your blog is, you may even end up making more than £50 each month.
If you have ever read a blog that has a link to AdSense on the side, then you will know what it looks like. You will see a section called the Ads Activity bar.
Underneath the bar, you will find the revenue you have made, how many clicks you've made, how much you paid to AdSense and a list of all of your previous clicks. This is called your click graph.
2. Develop a reliable traffic source.
Once you have a traffic source that works for your blog, you need to develop a strategy that works for your blog.
Here are a few tactics you can use to grow your blog.
- Don't feel like you need to be able to explain every strategy you use, as simply being able to provide good quality content will do the trick.
- Keep a diary of what you spend your time writing about, so you have a clear understanding of how much time is being spent on each topic.
- Pay attention to what your loyal audience spends time on, and cater for them.
- Avoid self-promotion, unless it's absolutely vital.
- Keep an eye on your bounce rate and identify why visitors are leaving.
Why Blogs Don't Make Money
What you don't hear a lot about is the fact that blog marketing can be incredibly time consuming.
A great number of hours are spent looking at the traffic you receive, finding out how to monetise, checking for spam comments, checking for the correct copyright of your content and more.
The amount of people who make a living from blogging is on the low side. So, the amount of hours you spend blogging has to be worth it.
If your aim is to make money online, it's important to spend time and effort on developing a good traffic source.
3. Build an audience by offering free content.
Bloggers need to offer something for their readers. They can do this in a number of ways.
If you offer one thing, then your readers will likely be drawn to your blog. This will then lead to you monetising your blog and creating a stronger following.
If your readers want more, then you can offer other products or services to keep your readers happy.
4. Provide expert advice.
Depending on what your blog is about, you can give advice and help others in your niche.
By offering advice and reviewing other products, you will become an authority in your niche. This will then lead to the offer of consulting or advertising services.
5. Engage your audience.
Being relevant is important.
According to Hubspot, 90% of people trust the recommendations of others. Therefore, it is important to engage with your audience and show that you care.
You should follow relevant accounts, like those who offer an in-depth review of a product.
You can also look for relevant people who are having problems with the product you are reviewing.
By following relevant accounts, it shows you are genuine and your views are valuable.
6. Don't forget about search engine optimization (SEO).
If your readers aren't finding you through Google or any of the other search engines, then SEO is important.
SEO is the practice of improving your website's search engine ranking. It helps ensure that your content is high in search engine results pages (SERPs).
7. Do SEO research and development.
If you want your content to be found, you need to do some research.
With a bit of research, you can find out where your audience spends time online. This helps you work out where the best traffic sources are.
You can then look to see where your audience looks for advice and recommendations. This helps you produce content that they will want to read.
8. Identify your ideal audience and target market.
No matter what you blog about, you will need to make sure that your audience is correct.
You need to make sure that your readers are working for an organisation. You also need to make sure that they aren't active online.
These two aspects will help you produce content that your audience will enjoy and will be interested in.
9. Learn how to run an internet advertising campaign.
Online advertising can be an incredibly lucrative way to monetise your blog.
You don't have to use Google or Facebook ads to run your ad campaign. You can use any ad platform.
With Google AdWords, you can use keywords that are relevant to your audience. This will help to ensure that your ads are seen.
With Google AdSense, you can directly place the ad on your site. This gives you more control over where your ad appears.
10. Increase your traffic.
One of the most important aspects of having a successful blog is that you make your audience come to you.
You need to consistently keep your blog active and create fresh content. This helps you increase your readership.
Creating fresh content keeps your audience engaged and helps you stay relevant.
11. Keep your content fresh and relevant.
Continuously making changes to your blog content and keeping your content relevant is vital for a successful blog.
You don't want your content to become stale or repetitive. Therefore, updating your content helps ensure that your audience sees your content.
12. Give your audience a way to comment.
One of the most important things about social media is that it offers a way for your audience to interact with you.
With Facebook, Twitter, Google+, LinkedIn and Instagram, you can regularly interact with your audience. This helps to keep them involved and loyal.
13. Learn about mobile marketing.
When you produce content, you can include mobile friendly elements in it. This will help ensure that the blog is accessible on a range of devices.
14. Engage your readers.
It is important to communicate with your readers. Therefore, it is important to write about topics that interest them.
When you give advice and offer them advice on your blog, they are likely to share it with others. This helps you increase traffic to your blog.
15. Focus on creating valuable content.
Creating content is a vital part of running a successful blog. However, when you are producing content, make sure that it is valuable and unique.
By creating content that others will want to read, you will ensure that your blog remains popular.
Start Your Own Blog
After following these tips, you are now ready to start a blog. With a blog, you can reach an audience and give them useful information that will help them to improve their lives.
If you want your blog to be successful, you must research and target your audience.
Follow the advice given above and your blog will be off to a flying start.
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